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Sponsorship

Music-Fans' Attitudes Toward Concert Sponsorship, October 2014 [CHART]

By David Erickson | March 2, 2015 | 0

US internet users ranked listening to music as the most important activity in their lives, at 22% of respondents.

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Music Fans & Brand Sponsorships [CHART]

By David Erickson | May 16, 2013 | 0

Music fans not only appreciate artists, but also the brands that sponsor their events.

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Beck Covers David Bowie's Sound & Vision…Gloriously [VIDEO]

By David Erickson | February 11, 2013 | 0

Lincoln sponsors Beck’s cover of the David Bowie song Sound & Vision.

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