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Product Placement

Content Marketing: Grandma Drummer [VIDEO]

By David Erickson | July 24, 2013 | 0

When a grandma walked into The Coalition Drum Shop in LaCrosse, Wisconsin, and started pounding away, someone there recognized a viral video in the making.

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Angry Green Birds Day [VIDEO]

By David Erickson | September 4, 2012 | 0

Green Day is teaming with Rovio, publisher of the massively popular mobile game, Angry Birds for some product placement action.

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Led Zeppelin Remixed For John Carter Trailer

By David Erickson | March 18, 2012 | 0

Led Zeppelin scored some nice product placement in the trailer for John Carter, Disney’s new fantasy epic based on the Edgar Rice Burroughs novels.

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How I Discovered David Usher

By David Erickson | December 17, 2011 | 0

How people find music for which they only remember a line lyrics using David Usher’s St. Lawrence River as featured in Mitch Joel’s podcast as an example.

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