Mobile Marketing
Audio Consumption Behavior [REPORT]
Edison Research has released its latest annual Infinite Dial report that surveys the audio consumption habits of Americans 12 years and older. Edison has been conducting this research since 1998.
Read MoreAmericans' Automobile Audio Preferences, April 2015 [CHART]
Among American adults who use audio players in the car, two-thirds first turn on the AM/FM radio when listening to music.
Read MoreHow The Music Industry Uses Data Analytics To Pick Stars
The music industry has been using data analytics to discover musicians based on data from the Shazam music discovery app.
Read MoreEntertainment-Related Activities Of Mobile Phone Users, Q1 2014 [CHART]
Two-thirds of live entertainment seekers said they used mobile to help plan trips to shows at least sometimes, with more than one-quarter saying they always used it.
Read MoreFrequency Mobile Users Make Plans For Live Entertainment, Q1 2014 [CHART]
Live entertainment seekers are turning to their phones to help plan for such events.
Read MoreDevices Used By American Mobile Music Listenters, December 2013 [TABLE]
The majority of US mobile users surveyed in December 2013 said they listened to mobile music at least sometimes, and around half of that group played songs often.
Read MoreAmericans Who Pay For Mobile Music Apps, December 2013 [CHART]
US internet users were far more likely to purchase music on a computer than on a mobile device, at 50.0% vs. 27.3%.
Read MoreUS Mobile Phone Music Listeners, 2011-2017 [TABLE]
More than one in five Americans will listen to music on their mobile phones this year.
Read MoreSocial Media & Music Discovery [INFOGRAPHIC]
This infographic from Sol Republic illustrates how we discover and enjoy music in the age of social media.
Read MorePreamp.fm – Concert Marketing App [VIDEO]
Preamp.fm recognizes your location, understands what bands and musicians will be playing near you soon, and builds a YouTube playlist of those groups for you.
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