Posts by David Erickson
Music Marketing With David LeDuc
Minnesota-based bassist, songwriter, prolific band member, and musical entrepreneur David LeDuc discusses his musical career, the effect the pandemic had on musicians’ lives, his efforts at marketing himself and his bands, and his current musical endeavours.
Read More4 Keys To Prince’s Creative Genius
Here are four keys to understanding Prince’s staggering creative and innovative genius.
Read MoreAudio Streaming Use by Race/Ethnicity [CHART]
Radio continues to be ‘the top reach vehicle’ for both Black and Hispanic adults, declares Nielsen in a report, noting that among people ages 12 and older, Black and Hispanic consumers make up more than 30% of the national radio audience.
Read MorePandora vs Spotify Users, 2017-2022 [CHART]
This year, Pandora will have 75.9 million users in the US, compared with 58.4 million for Spotify. However, eMarketer expects Pandora’s user base in the US will decline slightly throughout the forecast period, while Spotify will see double-digit growth this year and next.
Read MoreMusic Consumption By Format In 2017 [CHART]
Streaming was the driver of increased music consumption again last year as in 2016, representing 54% of consumption in 2017. The number on-demand audio and video music streams grew by 43% to 618 billion.
Read MoreVinyl Records [INFOGAPHIC]
This infgraphic from illustrates and examines the resurgence of vinyl records. Following this infographic, you’ll find a documentary of the phonograph.
Read MoreAmericans' Top Music Discovery Channels [CHART]
More Americans discover music by listening to AM/FM radio than by any other means. In fact, more Americans are finding music through various radio sources than did last year, with online sources not surprisingly growing in influence.
Read MoreEyetracking A Pianist [VIDEO]
This video shows where a pianist looks when playing, as recorded by Tobii Pro Glasses 2 eyetracking software.
Read MoreTop Digital Music Distribution Platforms [CHART]
Apple is the top platform for US adults who pay for music content online, ahead of others such as Pandora and Spotify.
Read MoreMusic Industry Sales Trends In The US [CHART]
The number of audio streams has surpassed the number of video streams for the first time in the US music industry.
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