Pandora Audience Growing Despite Losses
Despite experiencing triple-digit losses, Pandora is growing to the tune of 62% growth in ad revenue and 38% growth in revenue subscriptions, reports BusinessWeek.
Total listener hours grew 92% in Q1, while its active user base grew 53% to 51.9 million. The company said it accounted for nearly 6% of all American radio listening, up from about 3% a year ago.
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