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Radio Listeners’ Music Discovery Channels, April 2015 [CHART]

May 3, 2015 by David Erickson Leave a Comment

AM/FM radio continues to be the preferred medium among core radio listeners, with 81% of weekly radio station listening taking place on an AM/FM radio in a vehicle (51%) or at home, work, or school (30%).

Filed Under: Music Discovery, Music Marketing Tagged With: AM/FM Radio, Facebook, Generation V, iHeartRadio, Internet Radio, Online Radio, Pandora, Radio Listeners' Music Discovery Channels By Generation, Spotify, YouTube

American’s Typical Sources For Music, August 2014 [CHART]

September 9, 2014 by David Erickson Leave a Comment

Multicultural consumers are more digitally connected to music than the total market.

Filed Under: Music Discovery, Music Marketing, Social Media Marketing Tagged With: African Americans, Asian Americans, BET, CMT, Consumer Behavior, Facebook, Fuse, Hispanics, Latinos, MTV, Music Streaming, Online Radio, Radio, Television, VH1, Video Streaming

Radio Listeners’ Primary Platform For Music Discovery, April 2014 [CHART]

April 27, 2014 by David Erickson Leave a Comment

Among core radio listeners interested in finding out about new music and artists, AM/FM radio (on any device) is easily the top single option, for roughly 51% of respondents.

Filed Under: Music Discovery, Music Marketing, Music Video Marketing Tagged With: 1929, Baby Boomers, Chart, Facebook, Generation V, Generation X, Media Consumption, Millennials, Pandora, Radio, Radio Use, Silent Generation, Spotify, Statistics, YouTube

Black Sabbath’s Nostalgic Marketing Facebook Ad [PIC]

January 18, 2014 by David Erickson Leave a Comment

Black Sabbath used a nostalgic marketing tactic in a Facebook ad to promote the fact that their first eight albums are now available on iTunes.

Filed Under: Genre, Hard Rock, Heavy Metal, Music Marketing, Social Media Marketing, Visual Communication Tagged With: Black Sabbath, Facebook, Facebook Advertising, Facebook Marketing, Facebook Promoted Posts, iTunes, Nostalgic Marketing, Social Media Engagement, Social Media Marketing

Internet-Hater Prince Goes Social [VIDEO]

August 28, 2013 by David Erickson Leave a Comment

Given Prince’s avowed hatred toward the Interent, it’s more than a little odd to see him dive into the social media waters head first.

Filed Under: Concert Promotion, Content Marketing, Music Marketing, Social Media Marketing, Videos Tagged With: 3rd Eye Girl, Beyond Social Media, Facebook, Prince, Social Media Marketing, Twitter, Video Marketing, YouTube

The State Of Digital Music, 2013 [VIDEO INFOGRAPHIC]

March 4, 2013 by David Erickson Leave a Comment

Watch a video infographic that illustrates the state of digital music in 2013.

Filed Under: Mobile Marketing, Music Apps, Music Discovery, Music Marketing, Music Sales, Social Media Marketing, Visual Communication Tagged With: Amazon MP3, Facebook, iTunes, Megaupload, Music Revenues, Music Subscription Services, Pandora, Slacker, Social Media, Spotify, Statistics, The Pirate Bay, Twitter, Vevo, Video Infographic, YouTube

Causality Of Social Media On Digital Album Sales [CHART]

December 18, 2012 by David Erickson Leave a Comment

For 38% of musicians, Facebook views had a significant effect on album sales, a stronger impact than traditional radio plays had.

Filed Under: Music Discovery, Music Marketing, Music Sales, Social Media Marketing Tagged With: Chart, Facebook, Last.fm, MySpace, Radio Marketing, ReverbNation, Soundcloud, Statistics, Twitter, Vevo, Website Marketing, Wikipedia, YouTube

Peter Gabriel Crowdsources Sledgehammer Remix Music Video [VIDEO]

October 26, 2012 by David Erickson Leave a Comment

Peter Gabriel has been asking his Facebook fans to recreate scenes from his amazing stop-motion animation Sledgehammer music video from 1986 via a custom Facebook Tab.

Filed Under: Earned Media, Fan Made Video, Genre, Music Marketing, Music Video Marketing, Progressive Rock, Shared Media, Video Mashups, Videos Tagged With: Animated Music Video, Animation, Anniversary Edition, Citizen Branding, Citizen Video, Crowdsourcing, Facebook, Music Video Mashups, Peter Gabriel, Social Media Marketing, Stop-Motion Animation, Video Marketing

Gangnam Style Goes Viral [INFOGRAPHIC]

October 2, 2012 by David Erickson Leave a Comment

This infographic examines how the Gangnam Style! video went viral.

Filed Under: Music Marketing, Music Video Marketing, Visual Communication Tagged With: Facebook, Gangnam Style!, Infographic, iTunes, K-Pop, Social Media Marketing, Statistics, Twitter, Viral Video, YouTube

The Concert Experience, 1969 & 2012 [INFOGRAPHIC]

August 10, 2012 by David Erickson Leave a Comment

This infographic by T-Mobile examines how the concert experience has changed since Woodstock.

Filed Under: Citizen Media, Concert Promotion, Concerts/Performances, Music Marketing, Shared Media, Technographics, Visual Communication Tagged With: Cameras, Concert Experience, Concerts, Facebook, Mobile Apps, Mobile Marketing, Photo Marketing, Photo Sharing, Smart Phones, Social Media Marketing, Text Message Marketing, Text Messaging, Twitter, Visual Communications, Woodstock

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