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Band Documents Tour Using Google Tour Builder [VIDEO]

November 26, 2013 by David Erickson Leave a Comment

This is a nice example of a band that used Google’s new Tour Builder tool to tell the story of one of their tours.

Filed Under: Content Marketing, Music Marketing, Videos, Visual Communication Tagged With: Content Marketing, Experiential Marketing, Google Earth, Google Maps, Google Tour Builder, Google+, Local Marketing, Photo Marketing, Storytelling, Super Cool Tool, Touring, Video Marketing

Roger Waters Restages The Wall

May 21, 2012 by David Erickson Leave a Comment

Every concert is an experience to one extent or another. But the tours for Pink Floyd’s classic album The Wall have always been An Experience.

Filed Under: Concert Promotion, Genre, Interviews, Music Marketing, Orchestral Rock, Progressive Rock, Psychedelic, Videos Tagged With: 60 Minutes, David Gilmore, Experiential Marketing, Music Tours, Nick Mason, Pink Floyd, Richard Wright, Roger Waters, Steve Kroft, The Wall, The Wall Tour

Frampton Comes Alive…Again

November 4, 2011 by David Erickson Leave a Comment

Peter Frampton is selling recordings of each and every concert of his Frampton Comes Alive 35 tour so concert goers can have a recording of the very concert they attended.

Filed Under: Band/Group/Musician, Classic Rock, Concerts/Performances, Podcast Tagged With: Concert Recordings, Experiential Marketing, Frampton Comes Alive, Frampton Comes Alive 35, MeTailing, Personalization, Peter Frampton

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